Do you wonder how much of social media is a fad and what’s here to stay? Here’s an idea of how wide the net has been cast.
If you haven’t bought into the social media idea, this video will probably be stunning for you. It’s the only one I found that offered citation on their statistics. I think social media should be included in a business plan for authors; however, like all promotional opportunities, you should pick the ones that give the best return for your time and/or money.