I was at a Tully's coffee shop the other day with a particularly long line, and found myself watching the ads on the screen in the sitting area. They pretty much flash up like a looped slide show.
Out of curiosity, I went to the website to check it out. To my amazement, you can pick specific locations and specific dates in several major cities. They've designed the site so you can select locations AND design your ad before you have to enter your credit card or register, which is nice.
Some of the locations in New York and Washington DC are actually in Borders Bookstores! And if you're familiar with the area, a coffee shop that you know is near a bookstore might be strategic.
Just dinking around, I picked Saturday December 13th, thinking that might be a heavy holiday shopping day... the Tully's at Redmond Town Center (50 steps from RWA supporter Andrea at Borders) would cost $3.32 for the day. The Borders Bookstore at Penn Plaza in New York City is $5.18 - with 81 estimated airings at each location.
If it interests you, the website is www.rippletv.com.
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